Did you know that YouTube is the second most visited site on the web? It has over 14,000 million views per month. Can you imagine all you can do and how far you can get if you make a good use of it? As in everything, in a vast and frequently visited universe, you need to segment your content and truly understand who it’s meant for so that you can create the necessary strategies to promote it and that are interesting for your specific target audience. Nevertheless, here are some tips that may be useful to get more followers on YouTube.
1. Do a lot and be consistent. Creating a lot of content is key to having success on YouTube. Sit down and plan. Establish a publication frequency, schedule it and stick to it! We know it can be difficult to combine quality with frequency, but many content creators have been posting once a week and that creates a captive audience that eagerly waits for their videos.
2. Don’t disappoint your subscribers. Reply to their comments, answer their doubts, and prepare answers. These platforms’ purpose is not to create divas, but to reach your audience.
3. Create an e-mail list. After that, focus on making it grow. The goal is not to have millions of views or followers. Take into account that the goal is for your business to grow. The best way to sell (your image, your services, your products) is for your views to become a click to your website and to your mailing list.You can make the most of this mailing list with a subscription to your newsletter, for example
4. Listen to your audience. What matters the most is listening to them and giving them what they ask. What are their wishes? Which are their needs? Although in a surreptitious way, if you learn to read them, you know what they want from you, even if they don’t express it.
5. If you feel that you have run out of “conversation” topics, ask your subscribers what they want you to show them! It’s part of breaking the limits of being stars and content creators: interaction is direct, in real time and super effective.
6. In order to get more views for your videos, you need to have defined keyword sand that you use them in the description and the title of your vide when you upload it. Also, use tags according to the content of the video and to your platform. Even name the video file with these keywords before uploading it so that the platform identifies the content.A great tool for the platform to identify the content is subtitles. If you wish to learn how to make them appear on your video, watch this tutorial.
7. Promote your content in other social networks and, of course, in your mailing list. A good percentage of YouTube users have other social networks, so it’s a double-edged sword: on one hand, you can guarantee views, but on the other, identically crossed content can be boring. Our advice is for you to change the way you promote yourself in each social network. A copy for Facebook, another one for Twitter, a different video for TikTok.
8. Finally, invest in publicity. A good campaign that is properly segmented and offers concise messages is a must if you want to grow. Of course, Happen Digita lcan help you achieve a successful campaign. Contact us and we’ll gladly design somethings pecifically for you.
Don’t be afraid! Get more followers on YouTube!
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